Dec 192019

Can you write influential emails that excite prospects? Do you have the prowess to impress audiences on social media? Are you able to keep your marketing activities super organized? 

We are looking for a passionate marketer to drive our lead generation strategy by researching potential prospects, reach out with persuasive emails, maintaining a social media presence and keeping everything sorted using CRM tools. 

This role requires creativity, immaculate communication skills, attention to detail, and project management skills. 




  • Study the product thoroughly and deeply understand the value proposition to be able to articulate it in concise and clean copy. 



  • Research the internet, social networks and email databases to identify high potential audience segments and create clean email/contact lists



  • Write convincing, easy to read and concise email copy that motivates prospects towards favorable actions and generates leads. 



  • Use an email marketing tool (Mailchimp) to schedule outreach campaigns and automation sequences and follow-ups. 



  • Respond and nurture prospects that reply to our outbound efforts (like email campaigns) promptly and book demo meetings for sales team. 



  • Log, track and document all conversations arising from outbound email campaigns on the CRM



  • Be a custodian of the CRM. Ensure statuses of leads from all channels are duly updated and that data is sanitized, complete and enriched wherever possible. 



  • Closely coordinate with business development heads in UK and Canada to formulate lead gen strategy, share reports and give status updates.



  • Manage a social media page by posting high-value content customized for the target audience, re-sharing interesting industry news, choosing thoughtful supporting visuals and driving social conversations.



  • Prepare marketing and sales collateral (like presentations and brochures) as and when needed



Job Details

Posted Date: 2019-12-18
Job Location: Lahore, Pakistan
Job Role: Marketing and PR
Company Industry: Internet/E-commerce

Preferred Candidate

Career Level: Mid Career

click here for more details and apply to position


Tipical Questions
“What are your salary requirements?” “What employers are really asking is, ‘Do you have realistic expectations when it comes to salary? Are we on the same page or are you going to want way more than we can give? Are you flexible on this point or is your expectation set in stone?’” Sutton Fell says. Try to avoid answering this question in the first interview because you may shortchange yourself by doing so, Teach says. Tell the hiring manager that if you are seriously being considered, you could give them a salary range–but if possible, let them make the first offer. Study websites like and to get an idea of what the position should pay. “Don’t necessarily accept their first offer,” he adds. “There may be room to negotiate.” When it is time to give a number, be sure to take your experience and education levels into consideration, Sutton Fell says. “Also, your geographic region, since salary varies by location.” Speak in ranges when giving figures, and mention that you are flexible in this area and that you’re open to benefits, as well. “Be brief and to the point, and be comfortable with the silence that may come after.”
Questions to ask
Do you offer continuing education and professional training? This is a great positioning question, showing that you are interested in expanding your knowledge and ultimately growing with the employer.